Toys Palace

An address with a story

At 37 Boulevard de Clichy, right in the heart of Pigalle, Toys Palace occupies a storefront that many recognize without even knowing it. This is where the famous scene from the film Amélie (2001) was shot, back when the shop was still called Palace Video. The name changed, but the iconic address stayed put, and it now draws just as many curious passersby as neighborhood regulars.

What you'll find inside

The shop plays the variety card: sex toys for every use, erotic lingerie, sensory cosmetics (oils, gels, massage products), games for couples and a selection of adult films and magazines. The basement holds video booths, a more discreet space for those looking for something beyond a simple purchase.

This variety makes it a place where you can just as easily pick up a naughty gift as explore a more specific practice, alone or with a partner.

Welcome and atmosphere

Online reviews are unanimously positive on this point: the staff is described as professional, discreet and helpful, able to guide customers without judging or rushing them. The overall atmosphere is considered respectful, far from the sometimes seedy image people attach to shops in the neighborhood.

This mix of seriousness and approachability no doubt explains why the shop remains a Pigalle landmark, mentioned by tourists passing through as much as by Parisians who keep coming back.

Practical info

Toys Palace is open Monday to Saturday from 10am to 7pm, closed on Sundays. Access is reserved for adults, ages 18 and up.

• Address: 37 Boulevard de Clichy, 75009 Paris
• Hours: Monday to Saturday, 10am to 7pm, closed Sunday
• Phone: 01 45 26 29 86
• Access: 18 and up